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1/31/24, 11:13 AM Saudi German Health introduces innovative initiatives reflecting “Caring Like Family” - Middle East News 247
Saudi German Health introduces innovative
initiatives reflecting “Caring Like Family”
By Middle East News 247 January 30, 2024
Saudi German Health (SGH), a leading healthcare group in the Middle East and North Africa (MENA)
region, is participating in Arab Health 2024 held at the Dubai World Trade Centre (DWTC) from January
29 to February 01, 2024. SGH’s robust presence at Arab Health reflects its commitment to delivering
exemplary patient services and setting new benchmarks in regional healthcare, driven by its ethos of
“Caring like family”. The booth reflects this ethos, as attendees can experience firsthand the warmth,
compassion and care that SGH embodies.
At the event, SGH is showcasing its innovative initiatives and contributions to the medical field’s
development across the region. Highlighting this commitment is the launch of Ahaleena, the first-of-its-
kind healthcare loyalty program, where patients can collect points with every visit to any of SGH medical
facilities in KSA and redeem them for medical services. In addition, SGH is introducing the SGH RCM
Academy, offering comprehensive education and training in revenue cycle management and healthcare
aspects. This initiative equips industry specialists with insights, best practices, and upcoming trends
through affiliations with professional institutes and organizations.
Additionally, SGH will introduce its Dhoyouf Program, an innovative initiative aimed at developing medical
tourism and wellness journeys. Building on SGH’s three-decade legacy of providing comprehensive
medical care, this program further solidifies SGH’s pioneering role in the sector.
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