Page 3 - MBRF PR REPORT - OCTOBER 2025
P. 3
PR REPORT
MBRF
October 2025
11 Press Releases were issued for MBRF
2 Media Invites were made for MBRF
1 Statement was issued for MBRF
29 Interviews were conducted for MBRF
6 Content Developments were made for MBRF
The Press Releases were sent to all local, Pan Arab English and Arabic publications.
TOTAL VALUE - ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
A r a b i c T o t a l A E D 7,045,400
*Arabic Total Value of Spend 1:6 AED 42,272,400
English Total AED 2,633,700
*English Total Value of Spend 1:6 AED 15,802,200
TOTAL AED 58,074,600
Total Arabic Media Reach 1,790,828
Total English Media Reach 495,624
Total No. of Arabic Coverage 404
Total No. of English Coverage 113
*This calculation is based on the principle that editorials have six times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is six times more than paid-for advertising.
