Page 3 - MOET ARABIC PR REPORT - MARCH 2026 (Part 1)
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PR REPORT



                             Ministry of Economy & Tourism




                                                  March 2026


                    11 Press Releases were issued for Ministry of Economy & Tourism
                    4 Media Invites were made for Ministry of Economy

                    1 Statement was conducted for Ministry of Economy & Tourism

                    12 Speeches were prepared for Ministry of Economy & Tourism
                    15 Event Media Coverages were conducted for Ministry of Economy

                    6 Interviews & Articles were conducted for Ministry of Economy
                    10 Content Development were made for Ministry of Economy & Tourism

                    The Press Releases were sent to all local, Pan Arab English and Arabic publications.

                    TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.



                       A  r  a  b  i  c     T  o  t  a  l                    A  E  D                             20,878,500

                     *Arabic Total Value of Spend 1:4                     AED                           83,514,000

                     English Total                                                       AED                             9,905,700

                     *English Total Value of Spend 1:4                    AED                           39,622,800

                     TOTAL                                                AED                         123,136,800

                    *This calculation is based on the principle that editorial has four times the value of paid-for
                    advertising, as surveys have proven that majority of readers tend to believe the veracity of
                    editorial is four times more than paid-for advertising.
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