Page 3 - MBRF PR REPORT - JUNE 2025
P. 3
PR REPORT
MBRF
June 2025
3 Press Releases were issued for MBRF
2 Content Developments were made for MBRF
The Press Releases were sent to all local, Pan Arab English and Arabic publications.
TOTAL VALUE - ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
A r a b i c T o t a l A E D 914,200
*Arabic Total Value of Spend 1:4 AED 3,656,800
English Total AED 580,300
*English Total Value of Spend 1:4 AED 2,321,200
TOTAL AED 5,978,000
Total Arabic Media Reach 832,018
Total English Media Reach 649,876
Total No. of Arabic Coverage 87
Total No. of English Coverage 39
*This calculation is based on the principle that editorials have four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
