Page 3 - PROCORE PR REPORT - AUGUST 2024
P. 3
PR REPORT
ProCore
August 2024
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN AED.
Arabic Total AED 153,200
*Arabic Total Value of Spend 1:4 AED 612,800
English Total AED 52,500
*English Total Value of Spend 1:4 AED 210,000
TOTAL AED 822,800
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
