Page 3 - DGHR PR REPORT - AUGUST 2025
P. 3
PR REPORT
Dubai Government Human Resources
Department
August 2025
3 Press Releases were issued for DGHR
1 News Brief was issued for DGHR
2 Statements were issued for DGHR
1 Interview was conducted for DGHR
2 Content Developments were made for DGHR
2 Media Plans were made for DGHR
The Press Releases were sent to all local, Pan Arab English and Arabic publications
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN AED.
A r a b i c T o t a l A E D 4,659,800
*Arabic Total Value of Spend 1:6 AED 27,958,800
English Total AED 1,187,900
*English Total Value of Spend 1:6 AED 7,127,400
TOTAL AED 35,086,200
*This calculation is based on the principle that editorial has six times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is six times more than paid-for advertising.
