Page 3 - DGHR PR REPORT - SEPTEMBER 2025
P. 3
PR REPORT
Dubai Government Human Resources
Department
September 2025
2 News Briefs were issued for DGHR
7 Interviews were conducted for DGHR
9 Content Developments were made for DGHR
The News Briefs were sent to all local, Pan Arab English and Arabic publications
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN AED.
A r a b i c T o t a l A E D 2,816,400
*Arabic Total Value of Spend 1:6 AED 16,898,400
English Total AED 1,978,200
*English Total Value of Spend 1:6 AED 11,869,200
TOTAL AED 28,767,600
*This calculation is based on the principle that editorial has six times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is six times more than paid-for advertising.

