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JETOUR's ‘Enjoy the Journey, Embrace the World’ highlights new
possibilities in market at Beijing Auto Show
07/05/2024
May 6, 2024:
JETOUR, the leading Chinese SUV brand tailored to market trends and consumer needs, presented it’s ‘Enjoy the Journey, Embrace
World’ themed global press conference during the highly anticipated Beijing Auto Show. Since its establishment and elevation to
independent brand with fully autonomous operations across R&D, procurement, marketing, production and quali
dedicated itself to becoming a leader in the ' automotive market segment, further solidifying its vision of 'Travel+'.
Harnessing Industry Trends for Global Expansion
The Chinese automotive industry has witnessed remarkable growth in recent years, with the rising export volume playing a pivota
this expansion. According to the China Association of Automobile Manufacturers (CAAM), China’s automotive exports soared to a r
high of 4.91 million units in 2023, marking a 57.9 per cent increase from 2022. This surge re
China vehicles, driven by their reputation for quality, a
In line with its strategy for global expansions, JETOUR has been following this trend. By designing vehicles that cater to fami
travel, JETOUR has achieved a remarkable global sales volume of 1.1 million units within 68 months since its
garnering a customer base of over 45 million worldwide. This ‘JETOUR Speed’ has set an industry benchmark, with a year-on-year
increase of 75 per cent in 2023, reaching a cumulative annual sales volume of 315,167 units, making it the fastest-growing SUV
China. Since 2019, JETOUR has expanded into over 50 countries and regions, leading in Angola, Uruguay, Ecuador and other market
Consumer Trends Fuelling Best-Selling Products
A report by McKinsey & Company forecasts that the global SUV market will experience a compound annual growth rate (CAGR) of 7.2
cent between 2020 and 2030, fuelled by factors such as rising disposable incomes, increasing urbanisation and a growing desire
adventure travel. This trend is particularly strong in emerging markets, where SUVs and o
practical for navigating challenging terrains.
JETOUR’s family-oriented o
to its ability to address these speci
quickly became a best-selling model in the segment in Egypt and Saudi Arabia. Furthermore, JETOUR T2, the brand’s
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