Page 3 - MOS PR REPORT - November 2024
P. 3
PR REPORT
Ministry of Sports
November 2024
4 Press Release was issued for the Ministry of Sports
2 Statements were issued for the Ministry of Sports
1 Media Invite was made for the Ministry of Sports
3 Event Evaluations were made for the Ministry of Sports
The Press Releases were sent to all local, Pan Arab publications.
TOTAL VALUE - ARABIC MEDIA COVERAGE IN UAE AED.
A r a b i c T o t a l A E D 3,285,800
*Arabic Total Value of Spend 1:4 AED 13,143,200
TOTAL AED 13,143,200
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of editorial
is four times more than paid-for advertising.