Page 118 - SOBHA REALTY PR REPORT - MARCH 2024 (ENGLISH)

3/4/24, 1:15 PM Sobha Realty posts record $4.2bn sales for 2023 in Dubai
Sobha Realty posts record

$4.2bn sales for 2023 in
Dubai

ABU DHABI, 2 days ago
Sobha Realty, a leading real
estate developer in the region,
has closed FY 2023 with record-
breaking sales of AED15.5 billion
($4.2 billion), up 51% over the
previous year across its diverse
portfolio of residential and
commercial developments in
Dubai.

The company handed over 1,819
units in the last year across two of
its completed projects, before
their due date. In view of this sales growth, the company has attained a market share of 10% by
value in Dubai during the year.

After attaining this sales target in 2023, Sobha is now aspiring to achieve AED20 billion this year, ity
stated.

Sobha Realty’s steadfast commitment to ensure utmost excellence in design, craftsmanship, quality,
and customer satisfaction, as well as timely delivery of its projects have been key factors for the
rising demand for its properties.

Last year, the company also made significant strides in establishing a robust global presence
through its marketing efforts and set out the aspiration to expand its footprint in some key global
markets.

Sobha Realty’s consistency in setting new industry standards with each of its projects, including the
newly launched Sobha Hartland-2 and Sobha Seahaven Sky Edition, has resulted in a strong
demand from the consumers.

Last year the company took a strategic initiative to introduce their first corporate brand campaign
‘The Art Of The Detail’ which showcases the DNA of the organization, said the statement.

As a result, Sobha realty rose up to become the second most recalled brand in Dubai real estate in
the year, reported in a brand heath research conducted amongst real estate intenders, it added.-
TradeArabia News Service

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