Page 3 - MAI DUBAI PR REPORT - February 2024
P. 3
PR REPORT
Mai Dubai
February 2024
1 Interview was conducted for Mai Dubai
10 Content Development were made for Mai Dubai
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
Arabic Total AED 300,000
*Arabic Total Value of Spend 1:4 AED 1,200,000
English Total AED 281,500
*English Total Value of Spend 1:4 AED 1,126,000
TOTAL AED 2,326,000
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
