Page 3 - FDF PR REPORT - JUNE 2024 (ENGLISH)
P. 3
PR REPORT
Family Development Foundation
(FDF)
June 2024
8 Press Releases were issued for Family Development Foundation (FDF)
4 Articles were issued for Family Development Foundation (FDF)
2 Interviews were conducted for Family Development Foundation (FDF)
13 Content Development were made for Family Development Foundation (FDF)
Total Number of clippings: 219
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN AED.
Arabic Total AED 2,051,200
*Arabic Total Value of Spend 1:4 AED 8,204,800
English Total AED 462,900
*English Total Value of Spend 1:4 AED 1,851,600
TOTAL AED 10,056,400
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
