Page 3 - BRIDGESTONE PR REPORT - SEPTEMBER 2025
P. 3
PR Coverage
TOTAL VALUE - ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
Arabic Total AED 992,300
*Arabic Total Value of Spend 1:6 AED 5,953,800
English Total AED 487,800
*English Total Value of Spend 1:6 AED 2,926,800
TOTAL AED 8,880,600
*This calculation is based on the principle that editorial has six times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is six times more than paid-for advertising.
