Page 3 - SOL Properties PR Report - January 2025
P. 3
MEDIA MONITORING REPORT
(January 2025)
SOL PROPERTIES
1 Interview was conducted for Sol Properties
4 Opinion Pieces were issued for Sol Properties
1 Survey was issued for Sol Properties
TOTAL VALUE - ARABIC & ENGLISH IN UAE AED.
Arabic Total AED 141,100
*Arabic Total Value of Spend 1:4 AED 564,000
English Total AED 13, 700
*English Total Value of Spend 1:4 AED 54, 800
TOTAL AED 618,800
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
