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5/28/24, 11:29 AM              Fintech is shaping the future of e-commerce in the Middle East: Here’s how - Logistics Middle East
        Fintech is shaping the future of e-commerce in the Middle

        East: Here’s how



        We explore the pivotal role of fintech in shaping the future of e-commerce in the Middle East



        by Hussam Kayyal, Chief Revenue Officer,         May 27, 2024 01:12 PM
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        The e-commerce sector is witnessing unprecedented growth across the MENA region.
        In just a few years, consumers have swiftly transitioned from reliance on brick-and-

        mortar stores to the click-and-order convenience of online shopping. Today, e-
        commerce is a driving force not just within modern commerce but also within


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