Page 10 - FDF QUARTER 2 REPORT 2025 (ENGLISH)

During this period, the Foundation‐maintained coverage momentum by circulating 23 Media
announcements, 4 Statements, 10 Articles, 21 Media interview, and 94 Content development.

The total Number of Clippings has reached 971, and the Total coverage crossed AED 43,059,200 in
ADVERTISING VALUE, owing to foundation media coverage and due to the greater local and regional
reach.

MEDIA VALUE ‐ AED MEDIA REACH MEDIA COVERAGE

English 30%
43,059,200 8,724,612

Arabic 70%

ARABIC NEWSPAPERS 22.5%

ENGLISH NEWSPAPERS 9.7%

ENGLISH ONLINE PORTALS 23%
ARABIC ONLINE PORTALS 30.4%

TV 6%
RADIO 3.9%

DIGITAL MEDIA 4.5%
0 5 10 15 20 25 30 35 40