Page 3 - MOET ARABIC PR REPORT - APRIL 2026 (Part 3)
P. 3
PR REPORT
Ministry of Economy & Tourism
April 2026
11 Press Releases were issued for Ministry of Economy & Tourism
9 Statements were conducted for Ministry of Economy & Tourism
1 Media Invite was made for Ministry of Economy
24 Speeches were prepared for Ministry of Economy & Tourism
6 Event Media Coverages were conducted for Ministry of Economy
10 Interviews & Articles were conducted for Ministry of Economy
20 Content Development were made for Ministry of Economy & Tourism
The Press Releases were sent to all local, Pan Arab English and Arabic publications.
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
A r a b i c T o t a l A E D 22,828,800
*Arabic Total Value of Spend 1:4 AED 91,315,200
English Total AED 13,527,600
*English Total Value of Spend 1:4 AED 54,110,400
TOTAL AED 145,425,600
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.

