Page 10 - Metro Brazil PR Report - February 2024

Press Release

Metro Brazil witnesses 210 per cent sales growth in 2023,

strategizes market expansion in 2024

The retail and eCommerce company report forecasts GCC addressable market to

reach USD 3.5 Billion by 2028, marking a 1.83% growth

UAE, February 07, 2024

Metro Brazil, a leading retail and eCommerce company for Brazilian shapewear products in
the Middle East, witnessed a remarkable growth in 2023 fuelled by a 210 per cent increase in

sales and a 161 per cent rise in the number of orders from GCC countries. The expectational

growth is attributed to the company’s strategic collaborations, integration of advanced
technologies and its state-of-the-art warehouse in Dubai CommerCity free zone.

Capitalising on this growth, Metro Brazil aims to expand its footprint across online
marketplaces in the Middle East region in 2024, including Amazon, Noon and other leading

marketplaces.

With the growing demand for shapewear in the GCC, among other Middle East countries, the

company’s effort to strengthen its position in the regional market is in line with the changing
retail trends. According to Metro Brazil’s latest report, the global addressable market is

expected to reach a market size of USD 218.19 billion marking a 3.98 per cent increase by
2028, while GCC’s addressable market is expected to reach a market size of USD 3.5 billion

by 2028, with a 1.83 per cent rise.

Alaa Kara Ali, CEO of Metro Brazil, said: “We are proud to witness remarkable growth in

2023 as a result of our numerous efforts. Last year, we successfully partnered with several
international suppliers and logistics companies, including Aramex and DHL, which enabled

us to fulfil customer demands on time. In addition, the key appointments we made for the