Page 3 - AAE PR REPORT - November 2023
P. 3
PR REPORT
Al Ansari Exchange
November 2023
6 Press Releases were issued for Al Ansari Exchange
2 Statements were issued for Al Ansari Exchange
1 Interview was conducted for Al Ansari Exchange
15 Content Developments were made for Al Ansari Exchange
The Press Releases were sent to all local, Pan Arab English and Arabic publications.
TOTAL VALUE - ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
A r a b i c T o t a l A E D 4,617,600
*Arabic Total Value of Spend 1:4 AED 18,470,400
English Total AED 1,290,800
*English Total Value of Spend 1:4 AED 5,163,200
TOTAL AED 23,633,600
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of editorial
is four times more than paid-for advertising.
