Page 3 - ADCMC PR REPORT - MARCH 2025
P. 3
PR REPORT
Emergencies, Crises and Disasters
Management Centre Abu Dhabi
March 2025
1 Press Release was issued for ADCMC
28 Content Development were made for ADCMC
The Press Release was sent to all local, Pan Arab English and Arabic publications.
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
A r a b i c T o t a l A E D 668,100
*Arabic Total Value of Spend 1:4 AED 2,672,400
English Total AED 732,200
*English Total Value of Spend 1:4 AED 2,928,800
TOTAL AED 5,601,200
Total Arabic Media Reach 2,487,810
Total English Media Reach 1,993,969
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
