Page 72 - MOE ENGLISH PR REPORT - MAY 2025 (International)

6/3/25, 10:20 AM H.E. Bin Touq participates in World Tourism Forum in Prague and highlights UAE's leadership in promoting sustainable tourism thro…
offerings and leveraging cutting-edge technology including AI and other digital tools to drive
innovation and sustainable growth of the sector.

H.E. bin Touq added: "We believe that forging global partnerships and developing national

talent are key to ensuring a prosperous future for tourism. We look forward to enhancing
collaboration with our international partners to achieve shared goals in this vital sector."

His Excellency also affirmed that the UAE's efforts to transform tourism into one of the most
sustainable drivers of economic growth is driven by the UAE National Tourism Strategy 2031. It
aims to position the UAE as the world's best tourism destination, raise the sector's GDP
contribution to AED 450 billion, attract AED 100 billion in tourism investments within the
UAE's markets, and welcome 40 million hotel guests.

The World Tourism Forum 2025 explored the potential of AI and cutting-edge technologies in
shaping the future of tourism. It featured discussions and workshops on innovation, societal

responsibility, education, and talent attraction, in addition to highlighting leading projects in
smart tourism fields and sustainability. The Forum also included sessions on big data utilisation
and the environmental aspects of tourism, with the participation of experts and officials from
across sectors.

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