Page 71 - Global Edge PR Report - January 2025

To support health and wellbeing.. Global Edge launches three healthcare brands in Middle East and showcases their product l…

Karim Hwalla, Director at Global Edge, stated: “We are delighted to bring these innovative healthcare brands to the Middle

East market. At Global Edge, we have emerged as a driving force and trusted leader in distribution and market entry. We

believe that navigating successful market entry hinges on thorough research, a solid strategy, and dependable partnerships
– principles that are deeply ingrained in everything we do. By aligning these elements with a practical and transparent

approach, we have ensured that the journey of these new brands into the Middle East market was smooth and effective,
especially by targeting events like Arab Health 2025.”

“Strategic location and supportive business environment of countries like UAE in the region make it an ideal platform for

global brands to expand their reach. With its open market economy, economic stability, and support for private sector

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