Page 3 - Jetour PR Report- February 2025
P. 3
MEDIA MONITORING REPORT
(February 2025)
JETOUR
1 Press Release was Issued for Jetour.
2 Interviews were conducted for Jetour.
The press release was sent to all local, Pan-Arab English, and Arabic publications.
TOTAL VALUE - ARABIC & ENGLISH IN UAE AED.
Arabic Total AED 201,000
*Arabic Total Value of Spend 1:4 AED 804,000
TOTAL AED 804,000
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
