Page 3 - RED HAT PR REPORT - OCTOBER 2024
P. 3
PR REPORT
Red Hat
October 2024
2 Corporate announcements were circulated for Red Hat
13 Interviews were conducted for Red Hat
The Corporate announcements were sent to all local, Pan Arab English and Arabic
publications
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN AED.
A r a b i c T o t a l A E D 990,200
*Arabic Total Value of Spend 1:4 AED 3,960,800
E n g l i s h T o t a l A E D 731,200
*English Total Value of Spend 1:4 AED 2,924,800
TOTAL AED 6,885,600
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
