Page 3 - Wego PR REPORT - AUGUST 2025
P. 3
PR REPORT
WEGO
August 2025
1 Press Release was issued for Wego
The Press Release was sent to all local, Pan Arab English and Arabic publications
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN AED.
Arabic Total AED 274,000
*Arabic Total Value of Spend 1:6 AED 1,644,000
English Total AED 127,700
*English Total Value of Spend 1:6 AED 766,200
TOTAL AED 2,410,200
*This calculation is based on the principle that editorial has six times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is six times more than paid-for advertising.
