Page 3 - SOL Properties PR Report - May 2025
P. 3
MEDIA MONITORING REPORT
(May 2025)
SOL PROPERTIES
1 Press Release was issued for Sol Properties
4 Opinion Pieces were issued for Sol Properties
The press releases were sent to all local, Pan-Arab English and Arabic publications.
TOTAL VALUE - ARABIC & ENGLISH IN UAE AED.
Arabic Total AED 263,800
*Arabic Total Value of Spend 1:4 AED 1,055,200
English Total AED 533, 500
*English Total Value of Spend 1:4 AED 2,134, 000
TOTAL AED 3,189,200
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.