Page 91 - SOL Properties PR Report - May 2025

Dubai’s branded residences boom

sets new standards for luxury living

Investors are increasingly seeing them as long-term safe assets

Published: Sun 11 May 2025, 9:55 PM
By Ajay Bhatia

These residential units attract both discerning investors and buyers who seek more than just
luxury properties.

Dubai is already known as one of the most luxurious destinations in the world
because of the advanced lifestyle, five-star hotels, stunning architecture and vibrant
culture it offers. Adding to this allure is the rising demand for branded residences,
which has emerged as a leading trend in the luxury real estate sector of the city.

This rise is driven by the world-class hospitality and exclusive residential
experiences these properties offer. With Dubai being a home to a large number of
high-net-worth individuals and investors, who increasingly seek premium homes with

Khaleej Times