Page 3 - DUBAI MUNICIPALITY ENGLISH PR REPORT JUNE 2024
P. 3
PR REPORT
Dubai Municipality
June 2024
6 Press Releases were issued for Dubai Municipality
43 Content Developments were made for Dubai Municipality
The Press Releases were sent to all local, Pan Arab English, and Arabic publications.
TOTAL VALUE - ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
Arabic Total AED 11,249,300
*Arabic Total Value of Spend 1:4 AED 44,997,200
English Total AED 4,142,800
*English Total Value of Spend 1:4 AED 16,571,200
TOTAL AED 61,568,400
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that the majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising