Page 8 - Savoye PR Report - April 2024

Power 30 The Elite Executives: Alain Kaddoum - Logistics Middle East
Driving transformation

Kaddoum’s tenure has been marked by significant milestones and transformative
initiatives that have positioned Savoye as a leader in the Middle East’s automation and

intralogistics sectors. From 2015 to 2021, he successfully established Swisslog’s
business, laying the groundwork for innovative logistics solutions. Since August 2021,
under Kaddoum’s guidance, Savoye has seen a marked expansion in its business
presence, leading to increased brand recognition across the Middle East. In 2022,

Kaddoum spearheaded a notable partnership with the DHL Innovation Centre, creating
a permanent robotic demo centre, showcasing Savoye’s commitment to innovation and
collaboration.

Under Kaddoum’s leadership, Savoye’s achievements have been groundbreaking and

reflective of the company’s strategic vision. Notably, in 2023, Savoye not only exceeded
its sales forecasts by more than 50% but also marked its expansion into new markets
with inaugural projects in the UAE and KSA. Additionally, the sale of the first ODATiO

WMS OMS in the region underlines Savoye’s pioneering role in introducing advanced
warehousing and order management solutions.

Industry recognition

Under his stewardship, Savoye has been recognised with prestigious awards and has

forged significant strategic partnerships in key markets such as the KSA and the UAE.
Implementing a fully automated regional eCommerce fulfilment centre for iHerb in
Riyadh and developing a state-of-the-art robotic warehouse for NewEast in Dubai are

testaments to its innovative capabilities and strategic foresight. Moreover, the launch
of the ODATiO 3MS, an integrated software platform combining WMS, OMS, and TMS,
underscores Savoye’s commitment to providing comprehensive and innovative logistics
solutions.

These accomplishments have earned Savoye accolades, such as the Global Economics

2023 Award for Most Innovative Software Solutions Provider for Logistics and the
Logistics Middle East Equipment Supplier of the Year award in 2024, highlighting the

company’s excellence and innovation in logistics solutions.

Kaddoum’s engagement with the broader industry through his participation in
numerous regional seminars and conferences—from Materials Handling ME and
Seamless UAE to Saudi Smart Logistics and the Logistics Forum—has established him
as a thought leader and influencer in logistics and automation. His contributions to

these forums not only share insights and trends but also foster dialogue and
collaboration among industry stakeholders, further driving the advancement of
logistics and automation technologies in the Middle East.

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