Page 81 - MBRF PR REPORT - April 2024

4/29/24, 9:04 AM World News | MBRF to Participate in 33rd Edition of Abu Dhabi International Book Fair | LatestLY
and initiatives. This commitment comes from its aim to disseminate knowledge, foster

innovation, and advance sustainable development targets.

By taking part in the ADIBF, the MBRF solidifies its presence within the regional and

global knowledge landscape. This renowned international event holds a prominent

position in the field of knowledge, attracting a substantial audience of over 300,000

attendees and featuring contributions from over 1,350 publishers across 90 nations.

With over 375 local and international exhibitors participating in the current edition, the

ADIBF plays a vital role in forging robust connections for knowledge exchange among

readers, writers, and publishers from the UAE and various other participating countries.

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Jamal bin Huwaireb, CEO of the MBRF, said, "For over forty years, ADIBF has

reinforced its position as a premier global knowledge event. Serving as a catalyst for the

advancement of the knowledge sector, this event not only energises the book industry

but also stimulates literary and intellectual creativity, further fostering a combination of

ideas among diverse people. The MBRF is dedicated to participating in this pioneering

knowledge event, recognising it as an ideal platform for sharing knowledge and as a

platform that links readers, writers, authors, and publishers on local, regional, and global

scales."

He added, "The exhibition provides a glimpse into the world of literature, inviting visitors

and participants to explore the latest works of literary and intellectual innovation. By

actively participating in ADIBF's sessions, we can highlight the key role of MBRF in

promoting sustainable development through knowledge, serving as a cornerstone for

empowering individuals and uplifting nations and societies."

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