Page 95 - MBRF PR REPORT - April 2024

4/19/24, 9:54 AM Knowledge Lounge enriches knowledge landscape with a range of events and activities
among others, captivated the audience’s interest and substantially contributed to
enriching the knowledge landscape.

Additionally, it conducted interactive and engaging sessions, such as discussions on Adil

Mustafa's book titled ‘Logical Fallacies’, and Emily Rutte's book ‘Memoir of an Arab
Princess’. Furthermore, it conducted a session on Aisha Abd al-Rahman Bint al-Shati’s

book ‘Women of the House of Prophecy’ and Emirati writers Nadia al-Najjar and Noura al-

Khoury’s book ‘Letters in a Different Time’ in a special session featuring Knowledge
lounge for youth in collaboration with the Alnqsh Platform. These sessions were

moderated by a young girl Haneen Kifah Al-Kharaz and they included readings of diverse
books from the literature world.

H.E. Jamal bin Huwaireb, CEO of MBRF highlighted MBRF’s unwavering dedication to

boosting the significant role of reading. He also stressed the significance of ingraining
reading as a daily habit among youth, recognising its pivotal role in cultivating their

knowledge and elevating the UAE’s standing as a hub of science and knowledge
regionally and globally.

He also expressed pride in the Knowledge Lounge’s remarkable achievement in

advancing knowledge and reading, emphasising its focus on showcasing the intellectual
and creative works of writers and scientists. Furthermore, he praised the successful

engagement of Knowledge in book fairs and meetings, highlighting their role in sharing

experiences and best practices and enhancing knowledge cooperation.

The Knowledge Lounge is notably dedicated to bolstering reading among members of

society, particularly among young individuals. It seeks to accelerate knowledge

development, fostering sustainable cognitive development pathways and establishing
economic models based on knowledge.

For further information, please contact:
Orient Planet Group (OPG)

Email: media@orientplanet.com

Website: www.orientplanet.com

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