Page 3 - Skyro PR Report - October 2025
P. 3
MEDIA MONITORING REPORT
(October 2025)
Skyro
1 Press Release was issued for Skyro
The press releases were sent to all local, Pan-Arab English and Arabic publications.
TOTAL VALUE - ARABIC & ENGLISH IN UAE AED.
Arabic Total AED 425,500
*Arabic Total Value of Spend 1:6 AED 2,553,000
English Total AED 633, 900
*English Total Value of Spend 1:6 AED 3,803, 400
TOTAL AED 6,356,400
*This calculation is based on the principle that editorial has six times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is six times more than paid-for advertising.
