Page 79 - SOBHA REALTY PR REPORT - JUNE 2024

6/11/24, 10:30 AM Revolutionising industry with sustainable, advanced technology
Ravi Menon, co-chairman of Sobha Group, remarked, “We are elated to announce the
launch of Sobha Modular Industries, a world-class facility offering advanced production
capabilities to positively transform the regional manufacturing landscape. We extend our
heartfelt gratitude to His Highness Sheikh Saud bin Saqr Al Qasimi, the Ruler of Ras Al
Khaimah, for sharing his noble vision for the future and being a part of the inaugural
ceremony. The innovative venture aims to facilitate ubiquitous development of local
industries while augmenting the manufacturing landscape.”

RAKEZ Group CEO Ramy Jallad said, “We are thrilled to welcome Sobha Modular
Industries to Ras Al Khaimah. This new facility is not just an expansion of our industrial
capacity; it embodies our strategic vision to attract and nurture top-tier global
enterprises within our emirate, where manufacturing makes up one-third of the overall
GDP. The company’s state-of-the-art manufacturing capabilities and commitment to
sustainability exemplify the innovation we aim to foster. Furthermore, it underscores Ras
Al Khaimah’s role as a prime destination for innovative and sustainable industrial
development. We are committed to supporting their growth and are con ident that their
success will inspire further industrial innovation in the region.”

Ras Al Khaimah offers an advantageous manufacturing environment, marked by strategic
access to vital raw materials and a compelling cost-value investment proposition, making
it an ideal setting for Sobha Group’s new venture to thrive.

Francis Alfred, the managing director of Sobha Realty, expressed, “With heartfelt
gratitude to His Highness Sheikh Saud bin Saqr Al Qasimi, Ruler of Ras Al Khaimah, for
his support, we proudly inaugurate Sobha Modular Industries, a signi icant step towards
innovation and excellence in construction. With state-of-the-art facilities and a
commitment to sustainability, Sobha Modular aims to revolutionise the construction
sector. Our partnership with RAKEZ has been vital, and we appreciate their unwavering
support. This step further reinforces our market presence and reaf irms our commitment
to the highest quality and customer satisfaction. We aim to set new benchmarks for
excellence in the manufacturing industry.”

Sobha Modular Industries has exciting expansion plans in Ras Al Khaimah not just to
boost production capacities, but also support Sobha Group’s strategy for backward
integration.

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