Page 13 - HyperPay PR REPORT - DECEMBER 2024

12/18/24, 5:05 PM Riyadh Daily
In addition, HyperPay contributes to creating a safe and sustainable environment for small and medium-sized enterprises by
providing advanced technologies such as payment processing and risk management. This further advances their ability to
expand and develop, whether in the Saudi market or internationally. The company relies on the latest digital technologies,
including artificial intelligence, to improve the accuracy and speed of operations while providing effective protection against
potential threats. Artificial intelligence solutions enable the rapid detection of suspicious transactions, enhancing security and
providing proactive protection against any risks that may arise in the future. This reflects HyperPay’s commitment to providing
innovative solutions that keep pace with the market’s evolving needs and increase companies’ confidence in electronic
payment platforms.

HyperPay is also expanding its digital solutions to include integrated services that aim to improve customer experience and
loyalty. The company relies on innovative technologies such as chatbots and virtual assistants to provide immediate and
personalised support to companies and individuals alike. Thanks to advanced data analysis technologies, HyperPay can
obtain valuable information about customer behaviour and trends, enabling companies to improve their marketing strategies,
provide financial services that are compatible with the market's evolving needs, enhance performance efficiency, and raise the
level of interaction between companies and customers. HyperPay seeks to support SMEs in the Kingdom by forming strategic
partnerships with international companies that enable them to provide innovative payment solutions that meet the local
market's needs. These partnerships are a qualitative step towards developing the digital payment system in the Kingdom,
accelerating digital transformation and raising the level of security and efficiency in financial transactions.
HyperPay is expanding its operations to include other Middle Eastern countries, such as Egypt, Bahrain, and Oman, to
enhance its position as a leading provider of cross-border digital payment services. This expansion will strengthen the
company’s ability to support financial inclusion in these markets and enable SMEs in these countries to access innovative
digital payment solutions that help them expand their businesses and achieve sustainable growth.

In conclusion, financial inclusion and digital transformation are inextricably linked, driving economic growth in the Kingdom of
Saudi Arabia. With the acceleration of this digital transformation in the country, HyperPay aims to become one of the most
prominent entities that support this trend by providing innovative digital financial solutions for SMEs, helping them build and
sustain a competitive edge in the current fierce market. These solutions are also key to achieving financial stability and
sustainable economic growth in the Kingdom and advancing the country’s position on the global stage.

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