Page 19 - HyperPay PR REPORT - DECEMBER 2024

Furthermore, providing accessible banking services ensures that the unbanked
and underbanked population, such as those who do not have bank accounts and
access to bank loans and electronic payment services, participate in the formal
financial system, thereby stimulating economic growth. Thus, financial inclusion
becomes a pivotal tool for empowering individuals and companies, particularly
small and medium-sized enterprises (SMEs), and fostering economic growth. It
also enhances the ability of companies to expand and grow within a safe and
effective digital environment.
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In this context, financial technology is becoming increasingly important. Digital
solutions in the field of electronic payments have become instrumental in
enabling companies to simplify their financial operations and enhance their
ability to expand and grow in competitive markets. Small and medium
enterprises, which constitute 99.5 percent of all companies in Saudi Arabia, are
a key element in achieving economic growth, and financial inclusion enables
these companies to obtain the requisite financial tools to achieve sustainable
development.
The Kingdom has witnessed a remarkable boom in the use of digital solutions,
thanks to rapid technological developments and the increased spread of
smartphones and the internet, which has brought a qualitative shift in how
financial services are provided.
In this context, HyperPay stands out as one of the leading companies in the
Kingdom that provides digital payment solutions. As one of the most prominent
players in this field, the company offers innovative solutions enabling SMEs to
accept electronic payments easily and securely. This enhances their cash flows,
allowing them to expand the scope of their business and elevate their business
to greater heights.
In addition, HyperPay contributes to creating a safe and sustainable
environment for small and medium-sized enterprises by providing advanced
technologies such as payment processing and risk management. This further
advances their ability to expand and develop, whether in the Saudi market or
internationally. The company relies on the latest digital technologies, including
artificial intelligence, to improve the accuracy and speed of operations while
providing effective protection against potential threats. Artificial intelligence
solutions enable the rapid detection of suspicious transactions, enhancing
security and providing proactive protection against any risks that may arise in
the future. This reflects HyperPay’s commitment to providing innovative
solutions that keep pace with the market’s evolving needs and increase
companies’ confidence in electronic payment platforms.
HyperPay is also expanding its digital solutions to include integrated services
that aim to improve customer experience and loyalty. The company relies on
innovative technologies such as chatbots and virtual assistants to provide
immediate and personalised support to companies and individuals alike. Thanks
to advanced data analysis technologies, HyperPay can obtain valuable
information about customer behaviour and trends, enabling companies to
improve their marketing strategies, provide financial services that are

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digital-payment-solutions-for-smes/