Page 3 - MBRF PR REPORT - SEPTEMBER 2025
P. 3
PR REPORT
MBRF
September 2025
4 Press Releases were issued for MBRF
2 Statements were issued for MBRF
2 Interviews were conducted for MBRF
7 Content Developments were made for MBRF
The Press Releases were sent to all local, Pan Arab English and Arabic publications.
TOTAL VALUE - ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
A r a b i c T o t a l A E D 2,164,200
*Arabic Total Value of Spend 1:6 AED 12,985,200
English Total AED 605,100
*English Total Value of Spend 1:6 AED 3,630,600
TOTAL AED 16,615,800
Total Arabic Media Reach 601,728
Total English Media Reach 82,794
Total No. of Arabic Coverage 136
Total No. of English Coverage 23
*This calculation is based on the principle that editorials have six times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is six times more than paid-for advertising.
