Page 3 - Hyperpay PR REPORT - SEPTEMBER 2024
P. 3
PR REPORT
HyperPay
September 2024
1 Feature Article was issued for HyperPay
TOTAL VALUE - ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
A r a b i c T o t a l A E D 330,300
*Arabic Total Value of Spend 1:4 AED 1,321,200
English Total AED 155,000
*English Total Value of Spend 1:4 AED 620,000
TOTAL AED 1,941,200
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
