Page 61 - Jetour PR Report- January & February 2025

Latest News

Alan Walker drops JETOUR theme song 'Forever Young,'

inspires travellers in UAE and beyond

04/02/2025

February 03, 2025: JETOUR recently collaborated with acclaimed electronic music artist Alan Walker to produce the

brand’s new theme song titled 'Forever Young,' combining JETOUR's ‘Travel+’ philosophy with Alan Walker's
distinctive musical style.

During the composition process, Alan Walker noted that JETOUR's 'Travel+' philosophy was a major source of

inspiration for the song 'Forever Young. Musically, ‘Forever Young’ features the signature beats from Alan Walker,
which consistently produce a lively and captivating ambiance, perfectly complementing the powerful lyrics and

promoting the feeling of exploration that JETOUR embodies.

JETOUR hopes that ‘Forever Young’ will serve as the ideal soundtrack for the daily adventures of its customers.

More importantly, the brand demonstrates its commitment to travellers beyond simply providing vehicles by
establishing lasting relationships. In line with this vision, they introduced the ‘Traveller’ community to global users,

allowing them to share experiences and receive exclusive benefits.

Mr. Ke Chuandeng, Vice President of JETOUR Auto of JETOUR, commented on the collaboration, stating, “This

collaboration strongly reflects the UAE's increasing prominence as a global centre of culture and technology, where
creativity and innovation come together to inspire ground-breaking partnerships. This is further in line with

JETOUR's impressive developments in the global market, which are made clear by the company's extensive global
footprint—featuring more than 2,000 sales and service networks spread across 65 countries. Together, JETOUR and

Alan Walker hope to inspire travellers in the UAE and beyond to embark on unforgettable journeys that celebrate
the thrill of adventure and the timeless spirit of being ‘Forever Young.’”

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