Page 3 - SUPERBRIDGE PR REPORT - JULY 2024 (Local)
P. 3
PR REPORT
SuperBridge Summit
July 2024
1 Press Release was issued for SuperBridge Summit
2 Content Development were made for SuperBridge Summit
The Press Release was sent to all local, Pan Arab English and Arabic publications.
TOTAL VALUE - ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
A r a b i c T o t a l A E D 261,200
*Arabic Total Value of Spend 1:4 AED 1,044,800
English Total AED 159,200
*English Total Value of Spend 1:4 AED 636,800
TOTAL AED 1,681,600
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of editorial
is four times more than paid-for advertising.
