Page 3 - RIPE NCC PR REPORT - OCTOBER 2023 (WITH CALCULATIONS)
P. 3
PR REPORT
RIPE NCC
October 2023
2 Press Releases were issued for RIPE NCC
The Press Releases were sent to all regional and local, Arabic and English publications.
TOTAL VALUE - ARABIC MEDIA COVERAGE IN UAE AED.
A r a b i c T o t a l A E D 275,400
*Arabic Total Value of Spend 1:4 AED 1,101,600
English Total AED 171,100
*Ebglish Total Value of Spend 1:4 AED 684,400
TOTAL AED 1,786,000
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of editorial
is four times more than paid-for advertising.