Page 3 - MOS PR REPORT - AUGUST 2025
P. 3
PR REPORT
Ministry of Sports
August 2025
2 Press Releases were issued for the Ministry of Sports
1 Statement was issued for the Ministry of Sports
4 Speeches were made for the Ministry of Sports
12 Event Evaluations were made for the Ministry of Sports
21 Content Developments were made for the Ministry of Sports
The Press Releases were sent to all local, Pan Arab English and Arabic publications.
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
A r a b i c T o t a l A E D 1,566,200
*Arabic Total Value of Spend 1:6 AED 9,397,200
E n g l i s h T o t a l A E D 682,800
*English Total Value of Spend 1:6 AED 4,096,800
TOTAL AED 13,494,000
*This calculation is based on the principle that editorial has six times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is six times more than paid-for advertising.
