Page 3 - AAE PR REPORT - August 2024
P. 3
PR REPORT
Al Ansari Exchange
August 2024
2 Press Releases were issued for Al Ansari Exchange
2 Statements were issued for Al Ansari Exchange
6 Interviews were conducted for Al Ansari Exchange
14 Content Developments were made for Al Ansari Exchange
The Press Releases were sent to all local, Pan Arab English and Arabic publications.
TOTAL VALUE - ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
A r a b i c T o t a l A E D 2,800,700
*Arabic Total Value of Spend 1:4 AED 11,202,800
English Total AED 612,100
*English Total Value of Spend 1:4 AED 2,448,400
TOTAL AED 13,651,200
*This calculation is based on the principle that editorial has four times the value of paid-for advertising,
as surveys have proven that majority of readers tend to believe the veracity of editorial is four times
more than paid-for advertising.
