Page 33 - MAJRA PR REPORT - NOVEMBER 2024

11/27/24, 2:47 PM MAJRA participates in the Third Sector Forum in Abu Dhabi - Health Magazine
offered their invaluable insights into the CSR projects and the requisite measures that can be adopted to implement
them and create a positive impact on society.

A presentation was delivered during the session that delved deep into the specific needs of social entrepreneurs at

both the early and later stages of their projects. This presentation also included a study that showcased the lack of
crucial support for these entrepreneurs during the later stages of projects compared to those in their early stages.
The study also focused on strategies for launching and promoting early-stage projects, revealing a strong emphasis
on these strategies compared to those required for later-stage ventures.

During the session, speakers responded to specific questions related to the study while Sarah Shaw emphasized the
significance of CSR initiatives launched by Majra in supporting social entrepreneurs. She noted that these initiatives
are well-aligned with the specific needs of entrepreneurs at various stages of their projects.

Sarah Shaw, Director of the National CSR Fund – MAJRA, said: “At the National CSR Fund – Majra, we are
committed to launching CSR initiatives that support third sector institutions and social entrepreneurs. These
initiatives are crucial to creating a supportive environment where social entrepreneurs can bring their projects to life,
enabling them to make a positive impact on society. It also stimulates the progress and prosperity of social
enterprises, fostering innovation and social impact. Strategic guidance, coupled with financial support, can
significantly contribute to the growth and development of such projects and organizations. We seek to develop CSR
programs that provide the necessary financial support to empower third sector institutions and bring about tangible
changes in society.”

She added: “We also seek to provide collaboration opportunities and mentorship programs, as well as foster
knowledge exchange to enhance the positive impact on society. In line with this, we have developed initiatives that
support enablers by aligning private sector resources with social entrepreneurship needs, fostering an environment
that is conducive to innovation. We look forward to making more social contributions and collaborating with
stakeholders, thereby advancing the progress of third-sector institutions and social entrepreneurship in the UAE.”

Sara Shaw emphasized Majra’s efforts to support CSR projects and provide them with social and financial services,
advancing their progress and prosperity. The Fund is keen to launch more CSR initiatives that promote a culture of
corporate social responsibility, encourage cooperation between the government and private sectors, as well as
consolidate sustainability practices, in line with the UAE’s strategic priorities, such as preserving the environment and

promoting economic diversity.

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