Page 3 - Savoye PR Report - January 2025
P. 3

MEDIA MONITORING REPORT
                                                    (January 2025)




                                                       Savoye




               1 Interview was conducted for Savoye
               1 Opinion Piece was issued for Savoye
               The press release was sent to all local, Pan-Arab English, and Arabic publications.

               TOTAL VALUE - ENGLISH PRESS RELEASES IN UAE AED.


                  English Total                                            AED             4,400

                  *English Total Value of Spend 1:4                        AED           17,600

                  TOTAL                                                    AED             17,600



               *This calculation is based on the principle that editorial has four times the value of paid-for
               advertising, as surveys have proven that majority of readers tend to believe the veracity of
               editorial is four times more than paid-for advertising.
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