Page 3 - UNION PROPERTIES PR REPORT - October 2024_Neat
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PR REPORT
Union Properties
October 2024
2 Press Releases were issued for Union Properties
1 Statement was issued for Union Properties
1 Event was worked on for Union Properties
4 Interviews were conducted for Union Properties
11 Content Development were made for Union Properties
1 Additional work was made for Union Properties
The Press Releases were sent to all local, Pan Arab English and Arabic publications.
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
Arabic Total AED 550,700
*Arabic Total Value of Spend 1:4 AED 2,202,800
English Total AED 418,200
*English Total Value of Spend 1:4 AED 1,672,800
TOTAL AED 3,875,600
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of editorial
is four times more than paid-for advertising.
