Page 3 - EVOLUTIONS PR REPORT - MARCH 2024
P. 3
PR REPORT
EVOLUTIONS
March 2024
1 Press Release was issued for Evolutions
2 Content Developments were made for Evolutions
The Press Release was sent to all local, Pan Arab English and Arabic publications
TOTAL VALUE – ARABIC & ENGLISH MEDIA COVERAGE IN AED.
Arabic Total AED 183,900
*Arabic Total Value of Spend 1:4 AED 735,600
English Total AED 231,100
*English Total Value of Spend 1:4 AED 924,400
TOTAL AED 1,660,000
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
