Page 114 - SOL Properties PR Report - July 2024

Fairmont launches 55-storey residential tower in Downtown Dubai
In response to the evolving demands of urban homeowners, the residen al project promises a suite of premium ameni es
and services.

Addi onally, Fairmont Solara Tower stands out in Downtown Dubai as the only residen al tower providing a private
swimming pool in selected apartments.

Residence owners will also have exclusive access to Fairmont’s wide range of integrated ameni es, which include gourmet
restaurants, fitness centres, spas and wellness centres, offering a resort-like experience within the confines of their own
home, he stated.

Omer Acar, CEO for Fairmont expressed delight at con nuing to bring the Fairmont experience around the globe.
"Drawing on both Accor and Fairmont’s long history and notable exper se in managing luxury branded residen al, and
working with leading developers and partners such as SOL Proper es, we are able to deliver a living experience that is poised
to truly redefine luxury residen al in an already compe ve market such as Dubai, or in other top des na ons worldwide,"
he added.

The project exemplifies the ongoing expansion and appeal of luxury living in Dubai, with the luxury residen al real estate
market projected to grow by more than 8 percent by 2029.

Opening as the premiere luxury real estate in Downtown Dubai, Fairmont Solara Tower reinforces Dubai’s demand as a global
des na on, a rac ng high-net-worth individuals and investors seeking to diversify their por olios with the city’s strategic
loca on and investor-friendly regula ons.

Fairmont Residences Solara Tower Dubai joins a por olio of 16 Fairmont-branded residences, each a sanctuary with the
luxury of Fairmont and the privacy of home, from Mayakoba in Mexico, Rabat and Marrakech in Morocco, to Los Angeles in
the US.

Globally renowned for the brand’s exper se in luxury residen al, Fairmont has another 22 projects in the pipeline. The
project is supported by Accor One Living, an industry-first pla orm focused on the design and opera on of innova ve mixed-
use hospitality solu ons for a new genera on of investors and homeowners.

Jeff Tisdall, Chief Business Officer, Accor One Living, said: "We are very proud to be partnering with SOL Proper es on this
landmark Fairmont branded residence development, a leading example of an exci ng new genera on of standalone private
residences supported by Accor One Living."

"We are confident the ultra prime loca on, extensive private facili es for residence owners, and elevated residen al living
experience made possible by Fairmont, combined with SOL Proper es’ reputa on for quality and luxury, will be very well
received by homeowners," he added.-TradeArabia News Service

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