Page 3 - SOL Properties PR Report - July 2024
P. 3
MEDIA MONITORING REPORT
(July 2024)
SOL PROPERTIES
1 Press Release was issued for Sol Properties
1 Opinion Piece was issued for Sol Properties
1 Interview was conducted for Sol Properties
2 Powerlists Feature were conducted for Sol Properties
The press release was sent to all local, Pan-Arab, English, and Arabic publications.
TOTAL VALUE - ARABIC & ENGLISH PRESS RELEASES IN UAE
AED.
Arabic Total AED 328,400
*Arabic Total Value of Spend 1:4 AED 1, 313,600
English Total AED 1, 301,900
*English Total Value of Spend 1:4 AED 5,207,600
TOTAL AED 6, 521,200
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
