Page 247 - Integrate ME PR REPORT - MAY 2024

5/15/24, 10:38 AM Integrate Middle East 2024 Summit To Host Global AV And Media Experts - OneArabia

The second edition of the Integrate Middle East Summit features an impressive line-up of speakers. Notable names include

Daria Prodaevich, Director – Theatre of Digital Art; Dr. Matthew Marson, Managing Director, EMEA – JLLT Advisory – JLL
Technologies; Pierre Carnet, Managing Director – Massive Music; Tamas Vaspori, Managing Director – Maxin10Sity; and

Rami Ramzi Abol Hosn, Director – Partnerships – Elevision Media.

Daria Prodaevich expressed her excitement about participating in the event. "It is an honour to participate in the second

edition of Integrate Middle East, the most influential event for the Pro AV industry. I am privileged to have the opportunity to

address the attendees at the Integrate Middle East Summit Stage on 21st May, 2024," she stated.

Prodaevich will present future trends on ‘The Art of Immersion: Digital Installations and AV Innovation’. She will also

discuss how cutting-edge AV technologies can create immersive art experiences through projection mapping, spatial audio,
and interactive displays. Her presentation aims to promote TODA’s mission of creating genuine 360° experiences that

connect people and businesses to UAE culture through technology.

This year’s platform is designed to highlight the limitless market potential of the Middle East and North Africa region. It will
unravel the latest industry trends and showcase business-critical solutions across diverse verticals. The event will see

convergence from sectors like education, media, entertainment, hospitality, retail, and communication.

Industry Trends and Innovations

Attendees will gain access to advanced Pro AV technology solutions from global leaders. The summit will delve into how AI
and Hybrid Pro AV are transforming immersive storytelling and digital installations. Discussions will also cover AV

Innovation in entertainment architecture and AI's role in the built environment.

The potential of mixed reality market experiences will be another focal point. The event aims to provide a comprehensive

understanding of how these technologies can be integrated into various applications to enhance user experiences.

Networking Opportunities

Integrate ME offers unparalleled networking opportunities for professionals in the Pro AV industry. Attendees can engage

with industry leaders, share insights, and explore collaborative opportunities that could shape the future of Pro AV

https://www.onearabia.me/local/integrate-middle-east-2024-summit-global-av-media-experts-011-32833.html 2/3