Page 155 - SUPERBRIDGE PR REPORT - JUNE to OCTOBER 2024

10/15/24, 10:55 AM SuperBridge Summit 2024 kicks off tomorrow in Dubai
With 70 prominent speakers from various industries and regions, the two-day

summit will serve as a dynamic platform to explore a wide range of topics that will

inspire, impact and innovate for the next generation of leaders. This year, the

SuperBridge Summit will focus on a range of topics, including Economic

Powerhouse, Technology and Industrial Transformation, Leadership and Human

Equity, and Wealth and Investment, that are projected to contribute to shaping the

future of the global economy. The key partners of the summit include Dubai

Chambers, Trip.com, Laix Inc., NICE, MVGX and Metacomp.

The summit is recognised as a crucial driver of positive economic impact. For

instance, Trip.com Group, the founding sponsor of last year's summit, opened its

Dubai office after the event and launched significant travel expansion initiatives.

The company also established various strategic partnerships and agreements with

regional tourism authorities, including the Department of Culture and Tourism -

Abu Dhabi, Qatar Tourism and the Saudi Tourism Authority (in 2024). Trip.com

Group is the title sponsor for the second consecutive year, underscoring the

potential of the event in fostering economic growth, promoting technological

development and contributing to the cultivation of the next generation of industry

leaders.

The event will highlight the Middle East's significant transition from an oil-

dependent economy to becoming a leader in innovation, largely facilitated by free-

trade agreements that encourage international business investment and foster

technological advancements. As the region diversifies its economy, attention is also

turning to ASEAN, which experts predict will emerge as the world's fourth-largest

economy by 2030. During the summit, the experts will explore the abundant

resources and top-notch governance that fuelled this growth while highlighting the

challenges faced due to climate change and the need for collaborative energy

transition efforts.

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